Empowering Tradition, Inspiring Innovation
At DesiHangover, we're on a mission to redefine the landscape of craft ecosystems in rural India, seamlessly blending timeless design with modern business acumen.
In the heart of traditional footwear craftsmanship in Kolhapur, we observed the struggles faced by artisans. Outdated business models, limited access to quality raw materials, and a lack of formal education hindered their potential. Our goal became clear — to break these barriers and usher in a new era of sustainable livelihoods.
Through our unique hub-and-spoke model, artisans now enjoy doorstep access to:
Design Intervention: Infusing modern aesthetics into traditional crafts.
Quality Raw Materials: Ensuring the finest materials for impeccable craftsmanship.
Modern Machinery: Empowering artisans with cutting-edge tools to enhance their skills.
1. Design Intervention
Cultural Fusion
We blend traditional crafts with contemporary insights, respecting artisans rich heritage.
Collaborative Design
Artisans work with our designers, creating products that honor tradition yet align with global trends.
Market Research
We study fashion trends, ensuring our products meet modern market demands.
Skill Enhancement
Artisans receive training to execute intricate designs and adopt new techniques.
2. Quality Raw Materials
Craftsmanship Enhancement
Quality materials elevate the craftsmanship, empowering artisans to work with the finest elements for superior end products.
Leather Selection:
Meticulously chosen premium leather adhering to stringent quality standards.
Durability Testing
Rigorous testing of materials to guarantee durability, assuring long-lasting products.
Comfort Focus
Material selection prioritizes not only aesthetic standards but also optimal comfort for wearability.
3. Modern Technology
Efficiency Unleashed: Maximizing Artisanal Skills with Modern Tools
At DesiHangover, we're committed to ensuring artisans invest their time where it matters most – honing their legacy skills. We meticulously identify and integrate technology to eliminate processes that don't add substantial value to the craft or the artisans.